People continue to arrive on the island despite North Korea's

threats to surround Guam with 'enveloping fire'

Sees itself not just as North Korean missile

target. Island is now being promoted

as an exciting holiday destination

Guam is looking to cash in on new-found fame as a North
Korean missile target
All eyes are on the remote Pacific island after Kim Jong-un's
threats against it
The US territory is host to two US military installations and
6,000 US soldiers
The island, home to 162,000 people, draws more than
1.5million tourists a year

Tourism-dependent Guam is looking to cash in on its new-found
fame as a North Korean missile target, tapping an unlikely promotional
opportunity to attract visitors to the idyllic island and prove that all
publicity is good publicity.

Pyongyang's threats to launch four missile strikes near the US
territory has stirred global curiosity in the remote Pacific destination,
with it trending heavily on search engines as social media users
wondered,
'what is Guam?'

Although Guam hosts two US military installations and 6,000 US
soldiers, making it the target of North Korea's wrath, tourism
authorities are keen to dispel any impression of danger to the
tranquil island and its secluded

Tourism-dependent Guam is looking to cash in on its new-found
fame as a North Korean missile

'The circumstance are unfortunate but this is a good opportunity
for us to educate the world about Guam,' said Josh Tyquiengco,
marketing director at Guam

The tiny US territory is grabbing an unlikely promotional
opportunity to attract visitors to the idyllic island and prove
that all publicity is good publicity

Pyongyang's threats to launch four missile strikes near
the US territory has stirred global curiosity in the
remote Pacific destination

The circumstances are unfortunate but this is a good opportunity
for us to educate the world about Guam and our culture, about
where we are, and who we are,' said Josh Tyquiengco, marketing
director at Guam Visitors Bureau, the official agency for the island.

'Guam is more than a military base. We are a safe family destination.
We reassure potential visitors that we continue to be a safe...
place to visit,' Tyquiengco told AFP Friday.

Despite North Korea's threats to prepare plans within days that
would surround Guam with 'enveloping fire', fears of a potential
attack have not deterred tourists from visiting Guam, he said.

'We heard about a few booking cancellations from South Korea,
but it's too minimal to affect the industry,' he said.

As aircraft after aircraft - packed with tourists - landed Friday
at Guam's international airport, the latest visitors to the island
appeared untroubled by the prospect of missile strikes.

Kim Jong-un recently announced his country is looking into launching a missile which would land just off the coast of the US territory of Guam

Guam hosts two US military installations and 6,000 US soldiers, making it the target of North Korea's wrath

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Josh Tyquiengco of the Guam Visitors Bureau says tourists appear to be undeterred by Kim Jong-un's threats

Guam's history of earthquakes and typhoons mean its infrastructure is built to robust standard

People continue to arrive on the island to despite North Korea's threats to surround Guam with 'enveloping fire'

Pyongyang has said it would take less than 18 minutes for a missile to cross the 3,400-kilometre (2,100 miles) distance to the US territory

Sun Doojin, who arrived with her husband and two-year-old daughter on a flight from Seoul, responded with an emphatic 'no' when asked if she was concerned about an attack during her visit.

The Guam Daily Post, in an editorial, said the spotlight on the territory offered an opportunity to show the world why an island of 162,000 people draws more than 1.5 million tourists a year.

'The beach waters are crystal clear, beaches aren't overrun, and nature hiking trails are very accessible.

'The different cultures that are showcased on the island through food, make Guam a hidden gem, a tropical vacation getaway but with the amenities and comforts of some of the small cities stateside.'

Guam's history of earthquakes and typhoons mean its infrastructure is built to robust standards and authorities insist that the island is prepared for any emergency, including a North Korean strike.

The latest visitors to the island appeared untroubled by the prospect of missile strikes

Local media says the spotlight on the territory offered an opportunity to show the world why an island of 162,000 people draws more than 1.5 million tourists a year

One tourist who came with her two-year-old daughter from Seoul responded with an emphatic 'no' when asked if she was concerned about an attack during her visit

Pyongyang has said it would take less than 18 minutes for a missile to cross the 3,400-kilometre (2,100 miles) distance to the US territory

Homeland Security spokeswoman Jenna Gaminde told the Guam Daily News that in the event of an attack, residents would be immediately notified by sirens

Homeland Security spokeswoman Jenna Gaminde told the Guam Daily News that in the event of an attack, residents would be immediately notified by sirens from the All-Hazards Alert Warning System located throughout the island.

'If you hear the sirens, tune into local media - radio, print, television - for further instructions,' she said.

Pyongyang has said it would take less than 18 minutes for a missile to cross the 3,400-kilometre (2,100 miles) distance to the US territory.

In addition to the US military bases, Guam is also equipped with the sophisticated THAAD weapons system which is capable of destroying intermediate-range missiles in the final phase of flight.

Officials, however, have sought to brush off fears and say there has been no change in the threat level for now.

'I don't think there's anything to worry about. No missile is going to land on Guam,' said Carl Peterson, who serves on the Guam Chamber of Commerce's armed forces committee.

'We've got defense mechanisms in place... they have the ability to seek out the missiles with kinetic energy and destroy it.'

'We've got defense mechanisms in place,' said Carl Peterson, who serves on the Guam Chamber of Commerce's armed forces committee

In addition to the US military bases, Guam is also equipped with the sophisticated THAAD weapons system which is capable of destroying intermediate-range missiles