NO SELFIES PLEASE!

 

Swiss village bans tourists

 taking photos as it’s TOO

 PRETTY for Instagram –

 and it’ll fine anyone they 

catch

People who take pictures while visiting

 Bergün/Bravuogn near St Moritz will 

now be fined five francs

ALAMY

The inhabitants of Bergün/Bravuogn near St Moritz have 

banned tourists from taking pictures of the scenery

A SWISS village has banned tourists from taking pictures as

 they say the scenery is too beautiful for social media.

The inhabitants of Bergün/Bravuogn near St Moritz believe

 that photographs of the local landscape will make people 

who are not able to visit feel miserable.

Locals passed a law banning pictures during a municipal assembly

 on Monday, according to the Local.

Anyone caught getting snap happy will be issued a five franc (£4) fine.

A statement on the Bergün tourist office website explains that 

the vote was taken because locals are concerned about the 

happiness of people who would see the images on sites

like Facebook and Instagram.

It reads: “It is scientifically proven that beautiful vacation 

photos on social media make the viewers unhappy, 

because they themselves cannot be there.

“The municipality of Bergün / Bravuogn wants to prevent this

 because of the happiness of all people and because it has a

particularly picturesque landscape to offer.”

They are instead hoping that people will come to see

 the town with their own eyes instead of looking at it

 through social media.

ALAMY

Locals believe that photographs of the surrounding area 

will make people who cannot be there themselves miserable

Any money raised from the fine collection will be put into

protecting the alpine environment.

The tourism office has already removed all pictures from its

 Facebook and Twitter pages, which has caused a backlash on 

social media. If the vote was a marketing stunt to attract new

tourism to the town then they have certainly succ succeeded

 in getting people’s attention, but it has also angered some people.

Many have given the village a one star review on

 the Facebook page and vowed not to visit as a result of the ban.

ALAMY

Anyone caught getting snap happy will be issued

 a five franc fine

One of those was Andreas Zürcher who said: “This autumn 

we have planned a weekend in Bergün with our Fotoclub.

“The workshop, respectively the overnight stay (15-20 persons)

we will now stop NOT in Bergün.

“Fortunately, there are other Swiss villages where we are welcome.”

Another called Bella Braun said: “Visit, spend money but

 you can not make reminders!”

ALAMY

Locals are instead hoping that people will come to see the

 town with their own eyes